The clothing industry is changing in a miraculous way, and Don Ressler is one of those entrepreneurs that is able to ride the wave. He is one of the hottest entrepreneurs in the world of clothing for women, and this is primarily because he has created multiple companies with business partner Adam Goldenberg.
It may have been possible for him to touch a small section of the clothing industry with a single company, but Don Ressler is clearly able to touch a much wider audience with a number of different companies.
This may be the reason that people know him for more than one e-commerce site. He is connected to JustFab. This is what him and Adam Goldenberg maybe most well known for. Some people may not, however, know that Don Ressler is also connected with ShoeDazzle. This is a great site that sells shoes for women at affordable prices. The newest that Don Ressler is into the e-commerce industry of athletic clothing is Fabletics.
This is a company that he co-founded with business partner Adam Goldenberg and business newcomer Kate Hudson. It has been a great Venture for Don Ressler because it gives him an even wider consumer base to focus on. Women that are shopping online have become great fans of the work that Don Ressler has done. He has been able to take data-driven metrics and give customers more of what they are interested in. That is definitely one of the reasons that he has been able to last so long.
With so many other people are fading into the background with their business ideas Don Ressler tends to flourish continuously because of the wide range of business opportunities that he has engaged in.
The business world is always looking for someone new and exciting. Consumers get tickled and they move on to the next thing. This is something that Ressler has realized by keeping his ears to the street. He knows that consumers could have easily gotten tired of JustFab so he expanded his branding techniques to ShoeDazzle.
He knew that eventually he would saturate the crowd that was gathering to buy shoes from ShoeDazzle so he ventured into Fabletics. Don has a way of keeping things interesting, and he knows how to leverage his branding strategies across multiple companies. This is what has allowed him to survive as other entrepreneurs lose ground with fickle shoppers.