Actor and environmentalist Leonardo DiCaprio and Strand Equity Partners, a private equity firm recently invested in Hippeas and their unique chickpea puff snacks. The total amount DiCaprio and Strand Equity Partners invested in is unknown. Hippeas was launched by Green Park Brands Inc. and their headquarters are based in Santa Monica, California and in the U.K. Green Park Brands Inc. was founded by CEO Livio Bisterzo. Livio stated that his company has accumulated an amount of roughly $2.5 million after the newest investments kicked off. He hopes to receive $11 million in wholesale for his company by this year alone. The innovative healthy snacks are trendsetting and the company has faith that it will market extremely well. The Hippeas brand of chickpea puff snacks can be currently found at Starbucks as well as U.S. store shelves such as Albertsons and Vons. The price for a single 1-ounce bag of Hippeas currently goes for $1.95 at Starbucks. Kroger and Target can expect the puff snacks on their shelves sometime later this year.
Born and raised in Italy, Livio Bisterzo is the CEO of Green Park Brands Inc. He now lives married with three children in Los Angeles, California. Livio graduated in 2002 at the University of the Arts London with a BA Honers degree in Business and Management in Fashion. The entrepreneur got his start in 2003 when he founded an events business. Green Park’s aim is to create innovative food and beverages that are healthy and will possibly appeal to the health, environmental and socially conscious population. The company’s brand of healthy snacks called Hippeas is expected to be the next global snack craze. The charitable brand has recently partnered up with Farm Africa to help African farmers. For every bag of Hippeas sold, impoverished East African farmers will be financially supported to hopefully live prosperous lives.